Recognizing and understanding graphic design trends is a great way to stay creatively inspired, culturally relevant, and to assure your success as a designer or creative entrepreneur.
In this video, I share 15 Trends in Graphic Design for 2025 that I have observed – that you can use to influence your creative work, agency business and your work for clients. Join me in exploring these contemporary trends to inspire your designs and build your personal brand!
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Trend Timestamps:
00:45 #1 Neon Nostalgia
01:40 #2 Fluid Forms
02:35 #3 Portfolio Animation
03:24 #4 Point of Focus
04:08 #5 Collage Couture
05:57 #6 Sketchbook
06:48 #7 Eco Minimalism
07:40 #8 Geo Puzzle
08:36 #9 Linear Threads
09:23 #10 Photo Obscura
10:21 #11 Chromatic Simplicity
11:21 #12 Typography Alchemy
12:18 #13 Media Matters
13:13 #14 Hyper Bubble
14:12 #15 Mocha Mousse
#trends #designtrends #graphicdesign #branding #marketing
ABOUT TRENDS + TREND HUNTING:
I worked in the fashion industry for 15 years and travelled the globe shopping for trend 3x a year, Tokyo, London, Milan, Berlin etc. Trend hunting was my job.
I’ve worked with major trend houses like WGSN, Stylus, JWT, Pantone. The one thing I’ve learned is that trends are never limited to specific periods of time and are very fluid in how they appear.
Trends are revisited, altered, revised – new perspectives are added – they disappear and then they come back over and over (particularly in the fashion industry) (Russian Constructivism – 100 years old – never really goes away).
Some trends take a few years to grab hold and become recognizable as popular. Some people, who may see and recognize trends early – may be mentally registering them way before other people so they may seem older to them – but not others.
To many folks who have no formal training in art/design history they are totally new. I can never assume the knowledge base of every single person in my audience. No matter what, I hope you are inspired.
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Philip VanDusen is a branding consultant based in New Jersey. He’s a highly accomplished creative executive and is regarded as an expert in brand strategy, graphic design, marketing and creative management. Philip provides design, branding, marketing, career and business advice to creative professionals, entrepreneurs and companies on building successful brands for themselves and the clients and customers they serve.