Ep. 115 – Do you ever feel like an imposter in the web design realm because your background or previous job was in a different field? You’re not alone. When I started into web and graphic design, I was a drummer and a cabinet maker so I suffered from serious imposter syndrome because I didn’t have any formal design education. But over time, I realized that I learned a lot in my experience unrelated to web design that helped me start, run and grow my business; and I’m not alone.
In this episode, Marketing Strategist of StoryWebCreative.com and host of the Public Safety Innovators Podcast, Adam Wills, shares how he leveraged his background in law enforcement with his new endeavor as a web design entrepreneur to grow his web design agency through marketing and SEO and eventually turned what he knew in public safety in a super-niche and booming podcast.
This just goes to show you, even if your background isn’t in design or code, don’t worry! You’re not alone and the reality is, almost all the web designers and web entrepreneurs I’ve had on this podcast came from an industry outside of a typical design path. What’s even better to know is that whether your previous experience is a few years or decades of another industry, those years are not wasted as so many things can translate to web design nowadays.
In This Episode
00:03 – Imposter syndrome
05:07 – Greeting to Adam
07:43 – Rebranding story
10:46 – Law enforcement
14:05 – Pivoting to design
16:52 – Feeling awkward
18:27 – When it “clicks”
20:12 – Going niche
22:18 – Utilizing Story Brand
25:21 – Thinking outside the box
26:59 – Test the waters
27:40 – Starting a podcast
31:05 – Ideal clients – guests
33:41 – Another audience
37:39 – Being premium
40:07 – Don’t be irrelevant
42:15 – Scaling struggles
45:43 – Building a community
50:22 – New intentions
55:30 – Solving a problem
58:04 – Where to find Adam
Connect with Adam and get all the links and resources mentioned in the episode at:
https://joshhall.co/115
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