People no longer buy “web design” for the prices you probably want to be charging. Many web designers, however, are still trying to generate leads for traditional, old-school web design.
1. You are competing against the entire world
(Upwork, Fiverr, crowded Facebook groups, everyone on LinkedIn, etc.)
2. Paid ads are prohibitively expensive due to the saturation of the market
(so you primarily – if not entirely – rely on referrals)
3. It’s almost impossible to differentiate yourself from everyone else offering the same services
4. If you do manage to generate a lead, it is usually for low-ticket, one-off projects
5. Then you’re back looking for more leads
(repeating this sequence of problems)
This sequence is the underlying root cause of the price race to the bottom for web design.
Click here to discover how to break out of this price race to the bottom:
https://doublestack.net/lead-gen-for-modern-web-design