Designing a Conceptual Brand | Graphic Design Portfolio

On By root

Learn to design beautiful strategic brands with our Brand Design Mastery course – https://bit.ly/3FMaM8o

Download the brief Rachel is working on here:
https://bit.ly/3TsNZTU

Building a portfolio that is credible enough to attract more clients is much easier if you use conceptual projects! 🤯 Here, Rachel takes us step by step through a conceptual brief and how to develop a brand identity.

📽️ CHAPTERS
00:00 – Intro
00:18 – Strategy
01:53 – Mood board
09:24 – Sketching process
22:42 – Refining the logo
33:51 – Testing colors
43:17 – Illustration sets and graphics
48:57 – Mockups
51:05 – Presentation

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