
šÆ Join my community: https://www.skool.com/the-margin
Hire us to build your website: https://bycrawford.com/hire-us
š GRAB THE FREE PRINTABLE DESIGN CHECKLIST: https://bycrawford.com/premium-principles
Every principle from this video with the weak version and the strong version side by side on one page, so you can keep it open next to you while you build instead of holding it all in your head.
Timestamps:
0:00 – Intro
0:32 – Principle One The Hero Section
1:30 – Markups.ai Before and After
3:08 – Principle Two Visual Hierarchy
4:14 – Principle Three White Space
5:10 – Principle Four Contrast and Color
6:48 – Principle Five Social Proof
7:49 – Principle Six Typography
8:49 – Principle Seven Mobile
9:54 – Recap and Next Steps
Why do two sites with the same content read completely differently, one looking fine and the other looking like a premium agency built it? It is almost never talent. It is a handful of decisions that got left to chance. I have built hundreds of websites for clients paying 10K, 20K, sometimes 50K and beyond, including three Fortune 500 companies, and every principle in this video came directly out of that work. No filler, just the seven things that separate the two.
