Ep. 073 – Whitelabeling web design services (i.e. doing the design and development while partnering with someone who does the sales) is more popular than ever. It’s a great way to go if you’re in an area where your “ideal client” isn’t there and especially if you don’t want to take on the sales/marketing role in your business. Finding great whitelabel partners however, is the challenge.
In this episode, we chat with my web design agency’s top whitelabel partner Kirby Hasseman, CEO of Hasseman Marketing, and hear from HIS perspective as to what he looks for in a web design whitelabel partner.
You’ll learn so many valuable trade secrets on how to become a great whitelabel partner for marketing agencies, product agencies, SEO agencies and others who are looking for trusted web designers to partner with.
In This Episode
04:06 – Greeting to Kirby
08:08 – Trusted partnership
12:58 – Communication is key
17:48 – Be a marketing student
21:30 – Sense of intent
23:40 – Transitioning into it
28:27 – Feeling the change
30:35 – Determining pricing
34:18 – Creating 20 year client
36:24 – Secondary services
39:53 – Offering extras slowly
45:23 – Upsell opportunities
48:09 – Pick one lane first
50:09 – Don’t want to? Don’t!
52:10 – Kirby’s final thoughts
Connect with Kirby and get all the links and resources mentioned in the episode at:
https://joshhall.co/073
Subscribe to the podcast on:
Apple/iTunes – https://apple.co/36wnnc3
Google Play – http://bit.ly/32c5EmD
Stitcher – http://bit.ly/2QM0sUh
Spotify – https://spoti.fi/36ttMEZ
TuneIn/Alexa – http://bit.ly/2MOg2MP
YouTube – http://bit.ly/2CdGSYM